Posts belonging to Category Search Engine Optimization (SEO)

The Google Mobile Update

 

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All the talk and speculation over the last 12 months has come to an end and Google have finally gone on record to confirm that they will favour mobile-friendly websites in the organic search positions over those that are not.

What Your SEO Focus Should Be in 2015

 

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The Simplest Ways to Make the Best of Link-Building Strategies for 2015

 

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The Ugly Truth: Why SEO Isn’t Driving Sales for Your Website

 

 

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It’s been said that you can lead a horse to water, but you can’t make him drink. This is certainly true in marketing.

15 Tips on How to Use Long-Tail Keywords in Your Web Content

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Keywords continue to evolve as search engines become more precise in their mission to hand users the most relevant and highest quality results to their search queries. In recent months, we’ve heard a great deal about long-tail keywords. They’re practically the new “in” thing in the world of SEO and keyword based optimization.

Do-It-Yourself SEO

If you are a small business owner with plans to launch a new website to get more visibility, you must consider search engine optimization, otherwise known as SEO, so it can be found by prospects. This is especially important if you plan on selling goods directly on your site. The rub is that many times web designers spend more time fretting on form rather than function. As a result, many websites that we have surveyed are lacking many of the on-page SEO elements that are needed to get properly indexed by the search engines. To address this conundrum you need to either hire a knowledgeable optimization expert, or you can try a little DIY action. When you consider the number of website analysis programs on the market, DIY SEO is not as much of a mission impossible as many people believe. In fact, if you invest a couple of hours a month on your website’s SEO then you can do it yourself.

Google and Bad Links: Delete or Disavow?

When Google introduced the Penguin algorithm update in the Fall of
2012, one of its goals was to eliminate the search engine manipulation
that had been going on with backlinks.

10 Ways to Optimize Your Content for SEO

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Writing relevant and helpful website and/or blog content is one of the
most effective ways to market your online business. Some of the older
traditional marketing methods do not produce the same results they
used to so more advanced and effective methods need to be utilized.

Google’s “Pigeon” Update Boosts Local Directories

 

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On July 24, Google went public with a new algorithm change that, as
opposed to affecting online retailers and businesses, pertains mostly
to brick and mortar stores by modifying local directory listings. What
does it do and how does it affect your business?

Search Engines — What’s In and What’s Out

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